ABOUT US
COMPANY STORY
At Fitness Consulting, we're dedicated to elevating the fitness industry in Georgia with expert gym design and consulting services. Founded by Tornike Kobulashvili, a seasoned fitness professional with over 10 years of experience in gym management, design, and personal training, we bring unparalleled expertise to the table. Tornike, also the general manager of Snap Fitness—one of Georgia's top fitness brands—and the visionary behind the prestigious Snap Academy, leads our mission to innovate and educate in the fitness realm. Our rich history and unique position make us a standout in the Georgian fitness industry.
OUR MISSION
At Fitness Consulting, our mission is to revolutionize Georgia's fitness industry through the development of highly profitable and professionally crafted fitness projects. We empower businesses to make savvy, profit-enhancing decisions by leveraging our expert consulting services. Our commitment to demonstrating the value of professional guidance in the fitness realm aims to elevate health and fitness standards within society. Partner with us to transform your operations and contribute to a healthier, more vibrant community.
OUR VISION
We strive to be a leading innovator in gym design and consulting within Georgia, crafting spaces that blend functionality, safety, and aesthetic appeal. Our goal is to merge cutting-edge exercise trends with the latest technology, delivering innovative gym designs that cater to diverse segments including health clubs, hotel and corporate wellness areas, and home gyms.
Whether you're embarking on a new gym project or aiming to refurbish and enhance an existing space, Fitness Consulting is your premier partner. We ensure your gym achieves the perfect balance of aesthetics, practicality, and profit potential.
OUR FOUNDERS
Fitness Consulting is led by Tornike Kobulashvili, a prominent fitness expert in Georgia. His vast experience in the design and management of fitness facilities is the foundation of our innovative approach.
Tornike gained his extensive expertise at Technogym in Italy, the leading sports brand globally, where he achieved notable qualifications including MASTER TRAINER, SKILLMILL TRAINER, GROUP CYCLE TRAINER, DAP FUNCTIONAL TRAINER, and FUNCTIONAL TRAINER. He is also a certified personal trainer through the International Sports Science Association (ISSA) and holds a "Gym Management & Control Certificate" from a UK public college, showcasing his deep understanding of both the practical and administrative sides of fitness management.
As the General Manager of Snap Fitness, one of Georgia's top gym chains, and with experience in fitness bar management, Tornike brings invaluable knowledge in operations, supply, and systems maintenance. Furthermore, as the founder and a lecturer at "Snap Academy," he contributes significantly to the training of fitness professionals in Georgia.
Tornike's comprehensive skills ensure that each project prioritizes functionality, equipment efficacy, and management efficiency. His leadership is crucial to our company's ability to create fitness spaces that are not only visually stunning but also optimized for effective operation, safety, and business profitability.
Boasting over 13 years of combined expertise in sales and the fitness industry, our proactive Co-Founder is instrumental in driving growth and innovation among premier fitness equipment manufacturers. Mikhail, with a five-year tenure as Sales and Marketing Manager for Technogym Georgia, plays a crucial role in steering our company's strategic and operational directions. He ensures the delivery of top-tier products, projects, and services to our esteemed clients and partners.
Mikhail's career is marked by a proven ability to develop and implement successful marketing and sales strategies, as evidenced by a number of successful projects and campaigns initiated and managed by him. His exceptional ability to inspire and manage cross-functional teams stands out, contributing significantly to our operations. He possesses a relentless drive for knowledge, always keen to stay ahead in the dynamic fitness industry and bring innovative, fresh ideas to your business. Beyond his professional endeavors, Mikhail is deeply passionate about fitness, eagerly sharing this zeal with others. His ultimate goal is to inspire individuals to reach their health and wellness goals, thereby enhancing their life quality in Georgia.
During his tenure as the Sales and Marketing Manager at Technogym's Georgia branch, Mikhail played a pivotal role in the company reaching its sales objectives for both 2022 and 2023. His leadership and strategic initiatives were instrumental in these achievements.